Film Strategy

So there is a benefit to becoming famous on Youtube. Feature-length films starring YouTube stars are getting Hollywood's attention. In their quest to de-risk a film and make a film with a built-in audience and marketing potential at little cost, they have decided to invest in films starring people popular in the digital world. According to THR : There were about a dozen such "film" projects in 2015 alone, and that number could double this year as major entertainment players look to cash in. These digital-focused films follow a similar, and more inexpensive, formula on their way from concept to completed project. According to numerous industry sources, studios will pay between $500,000 and $1.5 million to produce the movie, and the marketing spend is a fraction of the minimum $20 million that a studio normally would shell out.  Instead of going to theaters, studios typically distribute the films through iTunes and Vimeo, where viewers can download them for about $

Even a famous actress like Shirley MacLaine finds making indie films difficult.  I discovered this in an article she recently wrote about her experiences making the film, Wild Oats . Despite the difficulties, why making movies is a useful experience: Making a movie is the most useful experience I’ve found for getting to know more about myself. But you don’t have to be an actor or work in show business to have that experience. We’re all creating our lives every day. We are the actors and writers and directors and producers and financiers of our lives. So I’d say that means that our life itself is an art, one we’ve chosen to take part in. It’s like a movie we’ve chosen to make. Both need financing. Did anyone assure us when we were born that the money would be there?No. Did anyone assure me when I began Wild Oats that the money would be there? No. So why did I do it? Ambition? Adventure? Challenge? Fame? Because they asked me to? I’m not sure the “why” even matters now. How tax