Film Strategy

Love him or hate him, Walt Disney's success can not be denied. His creativity extended beyond his artistry and into the realms of business. Behold this extraordinary mindmap attributed to Disney from 1957 (and color-coded by ZillionDesigns). Notice how varied the businesses of Walt Disney Productions are and how they intersect and compliment each other. The different business arms not only serve legal, taxation and logistical purposes BUT also marketing, branding and intellectual property purposes. For example, the TV department doesn't just meet the legal and business purposes of "paying off the cost of own film" it also "publicizes the products of the music division." Any producer out there starting a production company (even with one film) would benefit greatly from contemplating on Disney's mindmap and thinking about he or she can also map the strategy for their project in a similar way. Obviously, that indie producer's mindmap would

If you want to reach the Chinese market, one way to do it is through the Netherlands. Here's why .

Six 2 Six | Cassandra “Cass” Riddick (dir)   | Release date: October or November 2015   |  USA  | 90 minutes (est.)   |  Format: 2.5K (Blackmagic) The entertainment industry is a tough business that chews people up with the consistency of a meat grinder. It's no wonder that the shelf-life for many filmmakers is short. But for a brave few, filmmaking is a passion that can't be ignored. Through sheer willpower and creative talent, these brave few make their dreams come true and keep on making it. Cassandra Riddick is one of the brave few. She has that perfect combination of artistic creativity, business savvy, managerial instinct and charming personality that I would argue are the main reasons to her success. She is also someone who takes what she has learned in her past productions to be better and more efficient in her future productions.  And through it all she treats her co-producers, crew, cast and everyone else in her circle with love and respect because